Pradhan Mantri Bhartiya Janaushadhi Pariyojana (PMBJP)
Janaushadhi Suvidha Napkins
The Pradhan Mantri Bhartiya Janaushadhi Pariyojana (PMBJP) is a centrally funded scheme under the Department of Pharmaceuticals (Ministry of Chemicals and Fertilizers) that provides quality medicines and medical products at affordable prices through dedicated Jan Aushadhi Kendras. The 'Janaushadhi Suvidha' oxo-biodegradable sanitary napkin — priced at ₹1 per pad — is a flagship product under this scheme.
- PMBJP operational since: 2008 (as Jan Aushadhi Scheme); rebranded and expanded in 2016.
- Janaushadhi Suvidha napkin: launched 2018 at ₹1/pad (versus market price ₹3–₹8/pad).
- Jan Aushadhi Kendras: over 10,000 stores across India.
- Cumulative napkins sold since June 2018: over 72 crore (as of January 2025).
- Product: oxo-biodegradable, available in Regular (₹4/pack of 4), Large (₹12/pack of 4), and XL (₹15/pack of 4) sizes.
- Nodal agency for PMBJP: Bureau of Pharma PSUs of India (BPPI) under MoC&F.
● Tracked since March 07, 2026 · last seen June 11, 2026 · updates as the daily brief publishes
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